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ClickFunnels vs Builderall: Which is the Ultimate Funnel Builder?

Tuesday, June 13, 2023


ClickFunnels Classic
For Funnel-Building

ClickFunnels Classic

ClickFunnels 2.0
For Your Complete Suite of Online Business - Including Funnel Building

ClickFunnels 2.0

Brief Overview of ClickFunnels and Builderall

ClickFunnels and Builderall are the most popular sales funnel builders available today. Both platforms are designed to simplify online marketing by providing tools and features that help users easily create professional sales funnels, web pages, and membership sites.

ClickFunnels was founded in 2014 by Russell Brunson, who designed it for entrepreneurs who want to sell their products or services online.

The platform has gained immense popularity over the years due to its ease of use, excellent customer support, and a wide range of funnel templates that make creating high-converting sales funnels a breeze.

Builderall, on the other hand, is a relatively new platform launched in 2017 that aims to provide an all-in-one solution for digital marketing needs.

It offers a range of tools, including a website builder, funnel builder, email marketing tool, and many more.

Purpose of the Comparison

In this article, we will compare ClickFunnels vs Builderall regarding features offered, pricing plans available, and customer support options each platform provides.

The main purpose here is to help you decide which is best suited for your business needs based on your budget and specific requirements.

We will also provide our opinion on which platform offers better value for money.

Our goal is not to declare one as an absolute winner but rather to objectively evaluate both platforms based on their strengths and weaknesses so that you can choose between ClickFunnels vs Builderall without any confusion or doubts about what each entails.

High-Level Comparison

Overview of Clickfunnels and Builderall features

ClickFunnels Classic is the world's most popular sales funnel builder, allowing you to easily create sales funnels, landing pages, web pages and membership sites, while ClickFunnels 2.0 is more than that.

Along with the previously mentioned features, CF 2.0 is your Blog, Customer Center, Email Marketing, workflow, Online Courses, CRM, Analytics and Global Products.

Both ClickFunnels Classic and ClickFunnels 2.0 offers a wide range of funnel template designs that are proven to convert visitors into customers.

The software allows you to split-test your funnel pages for better optimization.

On the other hand, Builderall is an all-in-one online business platform offering a website builder, responsive builder, email marketing services, and more.

It has a unique fishbowl funnel feature lets you collect leads by offering giveaways or freebies in exchange for their contact information.

Pros and cons of each platform

ClickFunnels and Builderall have pros and cons depending on your business needs.

ClickFunnels has become the go-to software for creating high-converting sales funnels due to its simplicity and ease of use.

Its drag-and-drop editor allows beginners to build professional-looking sales pages without any coding skills.

However, one of the potential drawbacks of ClickFunnels is its pricing structure, which may be considered steep for small businesses or entrepreneurs who are just starting. Despite this, there is a significant factor that mitigates this concern, and that is the value-added bonuses that Russell Brunson includes with the Clickfunnels software.

Russell Brunson is well-known for his dedication to providing immense value to his customers. When you become a Clickfunnels user, you not only gain access to a powerful and user-friendly sales funnel creation tool, but you also receive a range of invaluable bonuses that can enhance your overall business success.

Your First Funnel Challenge - Russell's Free 5 Day Challenge to Launch your First Funnel

Your First Funnel Challenge - Russell's Free 5 Day Challenge to Launch your First Funnel

Builderall offers many features at an affordable price point compared to ClickFunnels but lacks some customization options for building highly optimized sales funnels.

Its user interface can sometimes feel clunky, slowing down your workflow.

If you're looking for a popular sales funnel builder with excellent customization options, then ClickFunnels Classic and ClickFunnels 2.0 might be the right choice despite their higher price point.

But if you're bootstrapping or want an all-in-one platform that won't break the bank, then Builderall may be worth checking out.

In the next section, we'll dive deeper into how each platform handles sales funnels.

Sales Funnels

Sales Funnel

The Power of a Well-Designed Sales Funnel

Sales Funnels are the backbone of any online marketing platform. A well-designed sales funnel can help you capture, nurture, and convert leads into customers.

Both ClickFunnels and Builderall offer powerful sales funnel builders that can help you achieve this goal, but which one is better?

When creating funnels, ClickFunnels Classic and ClickFunnels 2.0 offers an intuitive drag-and-drop editor that makes funnel building a breeze.

The funnel dashboard is easy to navigate, and you can quickly access all the funnel settings from one place.

Builderall also offers a drag-and-drop builder that's easy to use but lacks the intuitive user interface of Clickfunnels.

Examples of Successful Sales Funnels

To truly understand the power of these platforms, let's look at some real-world examples of successful sales funnels built on ClickFunnels and Builderall.

One great example of a successful sales funnel built with Clickfunnels is the "Bridge Funnel" used by Russell Brunson himself to promote his book "Expert Secrets."

This simple three-page funnel helped him generate over $100,000 in three months. I got this information from one of the courses in FunnelFlix.

You can have a look at success stories using Clickfunnels here.

On the other hand, Builderall has also produced some remarkable results for its users.

You can have a look at success stories using Builderall here.

ClickFunnels 2.0 Success Stories

ClickFunnels 2.0 Success Stories

Builderall Success Stories

Builderall Success Stories

Which Platform Offers Better Ease-of-Use & Effectiveness?

When it comes down to ease of use and effectiveness, both platforms have their strengths.

ClickFunnels is known for its intuitive user interface and drag-and-drop editor. The platform also offers a vast library of pre-made funnel pages that you can customize to fit your brand and messaging.

Builderall, on the other hand, offers unlimited funnels on all plans with a powerful drag-and-drop editor. It also includes the Drop Builder, allowing you to create custom funnel pages easily.

In terms of effectiveness, both platforms offer split test capabilities that allow you to optimize your funnels for maximum conversions.

However, ClickFunnels has more advanced features like Backpack - an affiliate management system - with full integration into the funnel-building process.

Overall, regarding sales funnels, both platforms are powerful tools that can help take your online marketing game to the next level.

Which one is better depends on your specific needs and preferences.

Email Marketing

In-depth analysis of email marketing capabilities on Clickfunnels and Builderall

Email marketing is a crucial component of any online business, and both Clickfunnels and Builderall offer powerful email marketing tools.

But regarding the depth of features, there's no question that ClickFunnels Classic and ClickFunnels 2.0 takes the cake.

Clickfunnels offers robust automation features that allow you to create complex sales funnels that automatically send targeted emails to subscribers based on their actions and behavior.

You can easily set up automated email sequences, trigger emails based on specific events, and even use advanced segmentation options to customize your messages to the individual subscriber level.

In contrast, Builderall's email marketing capabilities are relatively basic.

While it offers some automation features like autoresponders and list segmentation, they are not as comprehensive as those offered in ClickFunnels.

Comparison between the two platforms in terms of email automation, segmentation, and deliverability rates

Regarding email automation and segmentation specifically, Clickfunnels shines above Builderall yet again.

The platform allows you to create highly specific segments based on various criteria, including past purchase behavior or interactions with your website or funnel pages.

Furthermore, Clickfunnels' A/B split testing feature for email campaigns allows you to test multiple variations of an email campaign before broadcasting it more broadly, which is impossible in Builderall.

However, one area where Builderall holds a slight edge over Clickfunnels is its deliverability rates. Users report higher open rates compared to ClickFunnels' mailing feature, which has been known for its lower deliverability rates by some users.

Discussion on how email marketing can be integrated with sales funnels

Email marketing and sales funnels go hand in hand, and both Clickfunnels and Builderall offer seamless integration.

With both tools, you can create beautiful sales funnels that capture leads and guide them through a purchase journey, with email automation serving as a critical component of the process.

ClickFunnels offers several pre-built funnel templates specifically for email marketing, including the "Fishbowl Funnel," perfect for capturing leads at events or tradeshows.

Builderall also provides drag-and-drop email builders that make creating professional-looking emails easily without coding knowledge.

While both ClickFunnels 2.0 and Builderall offer solid email marketing capabilities, ClickFunnels robust automation features give it an edge over Builderall in creating complex sales funnels that rely heavily on targeted email campaigns.

Affiliate Programs

Overview of affiliate programs offered by Clickfunnels and Builderall

Clickfunnels and Builderall offer affiliate programs that allow businesses to generate passive income by referring new customers to their respective platforms. However, the approaches taken by each platform are vastly different.

Clickfunnels offers an exclusive “What's Your Dream Car” If you have 100 or more active ClickFunnels 2.0 members, you qualify for a chance to have your dream car lease or purchase payment reimbursed.

This exciting contest provides an additional incentive, beyond commissions, to motivate and reward members for their hard work and success.

Also, ClickFunnels affiliates can earn up to 40% commission on sales generated through their unique referral link.

This is where you can sign up for the ClickFunnels Affiliate Program.

In contrast, Builderall offers an additional opportunity for earning commissions. If your customers become affiliates and promote Builderall, you'll also receive a commission based on their results.

Builderall stands out with its two-tier affiliate commission structure. Through the second tier, you can earn a 30% recurring commission on the sales generated by the affiliates you bring in.

This means that even when someone else makes a sale, you receive a commission on an ongoing basis.

This is where you can sign up for the Builderall Affiliate Program.

Explanation of how to set up an affiliate program for your business using each platform

Setting up an affiliate program with Clickfunnels and Builderall is relatively straightforward.

To start with the ClickFunnels program, you only need to create a free account with the platform. I also recommend opting for the “Affiliate Bootcamp” training program that provides tips for creating funnels to promote ClickFunnels products.

For those interested in Builderall’s offering, sign up for one of their paid plans or apply to become a solo affiliate.

From there, you can customize your referral links, track clicks/sales/leads and start promoting Builderall's services.

Comparison between the two platforms in terms of commission rates, tracking capabilities, and support for affiliates

Builderall offers up to 100% commissions on new customer sign-ups, while ClickFunnels' highest commission rate is 40%.

Regarding tracking capabilities, both platforms offer robust tools that allow affiliates to track their referrals' progress.

Regarding support for affiliates, both platforms offer extensive resources, such as training programs and dedicated email marketing departments. ClickFunnels also have a Facebook group just for the affiliates where there's additional training provided weekly.

However, ClickFunnels provides more personalized support with its “Dream Car” program, which rewards high-performing affiliates with free cars and private coaching sessions.

While both platforms have their strengths regarding affiliate marketing capabilities, the approach taken by Builderall seems more accommodating towards new users who may not have a large existing customer base but want to earn passive income through referrals.

Pricing Plans

Examination of Pricing Plans Offered by Both Platforms

When it comes to pricing plans, ClickFunnels and Builderall are very different.

ClickFunnels offers two pricing plans - the standard plan at $97 per month and the platinum plan at $297.

ClickFunnels 2.0 had three plans - the basic is $147 per month, the pro is $197 per month and the Funnel Hacker is normally $497 per month, available at $297 per month at the time of writing this article. 

Pro tip: Take advantage of the Your First Funnel Challenge to get access to ClickFunnels 2.0 free for 30 days. 

The standard plan offers up to 20 funnel pages, while the platinum plan offers unlimited ones.

ClickFunnels 2.0 Pricing

On the other hand, Builderall offers three pricing plans - the builder plan at $17.90 per month, the marketer plan used to be $29.90 per month but is now $77.90 per month, and the premium plan at $87.90 per month. I have not tested the Funnel Club version which comes in at $87.90 per month. 

The builder plan on Builderall is limited in terms of features and only allows for 100 subscribers in your email list. The marketer plan allows for more subscribers but is still limited in terms of features when compared to Clickfunnels 2.0's standard or platinum plans.

ClickFunnels 2.0 Pricing

Discussion on How Pricing Plans Differ Based on Features Offered

Clickfunnels pricing plans differ based on how many funnel pages you can create and how many follow-up funnels you can create with their email marketing service, Follow-up Funnels, which is included in their Platinum Plan only.

Builderall's pricing plans differ based on various features such as the number of subscribers allowed in your email list, access to Facebook chatbot integration, access to webinar platforms like Zoom or WebinarJam etc.

One significant difference between these two platforms is that Clickfunnels includes Follow-up Funnels with their Platinum Plan, which means you get an excellent email marketing service for free if you get their platinum plan. In contrast, Builderall offers no email marketing software with its pricing plans.

Analysis of Which Platform Offers Better Value for Money

Regarding value for money, it's a tough call between Clickfunnels and Builderall.

While Builderall offers a more affordable option with its builder and marketer plans, its features are less robust than Clickfunnels Classic and Clickfunnels 2.0's (any plans).

However, if you're on a tight budget and just starting with your business, the builder plan on Builderall might be the best option.

Suppose you're looking for powerful marketing tools to create beautiful sales funnels, high-converting landing pages or complete websites with their drag-and-drop page builders. In that case, Clickfunnels is the popular sales funnel builder that offers an ideal option for marketers due to its focus on marketing funnels and ease of use.

Builderall is a complete digital marketing platform with many other features like app builder, webinar platforms etc. Both platforms offer different benefits based on your specific needs.

If you're starting and working with limited funds, Builderall may be the better option.

However, suppose you want to create advanced marketing funnels and use Follow-up Funnels email automation software. In that case, Clickfunnels 2.0's Pro is the way to go, even though it may be pricier than Builderall's Premium Plan.

Customer Support

The Importance of Customer Support

When running a successful online business, customer support is critical. As a customer, there's nothing more frustrating than encountering an issue and not being able to get the help you need.

This is especially true in digital marketing, where things can get complicated quickly. That's why choosing a sales funnel builder offering top-notch customer support is so important.

Customer Support Options with Clickfunnels and Builderall

Clickfunnels and Builderall offer customer support via email, phone, and live chat. However, the quality of support varies between the two platforms.

On Clickfunnels, you can expect fast response times from knowledgeable representatives eager to help you. Their team is well-trained in all aspects of their page builder and funnel dashboard software and can quickly troubleshoot any issues.

Builderall, on the other hand, has been criticized for slow response times and unhelpful representatives who lack knowledge about their website builder software.

Customers have reported waiting days to receive answers to their questions or issues.
I have not had that issue personally, although, they are slower than ClickFunnels Support comparatively.  

Comparison Between Clickfunnels and Builderall

When it comes down to it, there isn't much comparison between Clickfunnels and Builderall when it comes to customer support.

Clickfunnels offers top-of-the-line service that goes above and beyond what most digital marketing agencies provide regarding follow-up funnels or bridge funnels for high-converting sales funnels, while Builderall falls short in this area.

They don't seem as invested in helping customers succeed with complex sales funnels or unlimited funnels as they claim to be on their pricing plans page.

If you care about getting the help you need quickly and efficiently, Clickfunnels is the clear winner.

While Builderall may offer some features at an affordable price point, their poor customer support experience makes them a less attractive option overall.

The Importance of Investing in Quality Customer Support

Investing in high-quality customer support is essential for any business that wants to succeed online. While it can be tempting to choose a cheaper option like Builderall that promises all the same features as a popular sales funnels builder like ClickFunnels Classic or ClickFunnels 2.0, cutting corners on customer support will only hurt your business in the long run.

Remember: your success as a digital marketer depends on your ability to build professional sales funnels and drive conversions through effective email marketing services.

If you hit a roadblock along the way, having top-notch customer support will get you back on track and keep your business moving forward.

Conclusion: Recapitulation of the Differences Between Clickfunnels and Builderall

After comparing ClickFunnels Classic/ClickFunnels 2.0 and Builderall in terms of high-level features, niche subtopics, and rarely known small details, it is clear that both platforms offer unique benefits for digital marketing agencies, entrepreneurs, and businesses.

The Battle of the Funnel Pages: Clickfunnels vs Builderall

When creating successful sales or bridge funnels that convert leads into paying customers, Clickfunnels is undoubtedly ahead of the game.

With an intuitive drag-and-drop editor, funnel settings options, marketing automation features and a strong community like "Funnel Hackers" to get tips from other professionals, you have everything you need to create optimized sales processes that match your business's needs.

Builderall's page builder also offers good customization options with its drag-and-drop editor but falls behind when compared to Clickfunnels' highly refined funnel pages.

Email Marketing Showdown: Comparing Both Email Marketing Services

We have a tie regarding email marketing services offered by both platforms. ClickFunnels and Builderall provide various email automation features, such as list segmentation based on consumer behavior or membership in the sales funnel structure.

However, considering the pricing plans for email marketing services, Builderall's email marketing offering is more affordable while offering a wider variety of functions than those offered by ClickFunnels, which can be quite expensive.

Affiliate Programs: Commission Rates & Tracking Capabilities

Affiliate programs are essential for any digital marketing strategy since they can significantly increase profits.

ClickFunnel's affiliate program offers a commission rate between 20%-40% while also providing advanced affiliate tracking features that help affiliates easily earn more and track their commissions. You can also win your dream car through their affiliate program, which is a big deal.

Builderall, on the other hand, offers a commission rate of 30%, with which you can start earning immediately.

However, to become an affiliate, you need to become a paid customer if you want the best outcome, which I do not prefer.

The Final Verdict: Pricing Plans & Customer Support

Pricing plans and customer support are equally important when choosing the best digital marketing platform to match your business's needs.

Clickfunnels and Builderall offer different pricing plans based on the features you'd like to access, such as funnel building, email marketing, video hosting or even webinars.

Clickfunnel's pricing is known for being quite high, but it provides excellent customer support, including live chat support, which can be very helpful when in a bind.

They also set you up for success with many additional courses and free challenges. You can count on Russell Brunson to give you everything you need to succeed with your online business. You need to implement what he teaches.

Builderall's pricing is more affordable, making it accessible for small businesses while offering various resources, such as YouTube tutorial videos, which can make up for its lack of live chat support.

ClickFunnels Classic, ClickFunnels 2.0 and Builderall provide unique benefits that make them stand out in digital marketing services such as landing pages, sales funnels or email marketing.

The final decision comes down to what each business needs, specifically in features offered at an affordable price point with reliable customer service in case something goes wrong, which both platforms offer very well!

If you want to learn more about Sales Funnels, dive into our Power-Packed Blog Content where we Reveal all Sales Funnel Insider Secrets!


Revolutionizing the sales funnel game with compelling strategic insights - Founder & CEO of 1stFunnelChallenge

Meet Sayem Khan, the Sales Funnel Maestro. With two decades of online marketing experience and expertise in 12 different types of sales funnels, Sayem is a true funnel hacker.

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Here, Sayem Khan helps you unlock your potential, as he orchestrates your success through compelling copy and visually stunning designs. Embrace the expertise, and let the funnel mastery begin.

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